Wednesday, November 19, 2008

Slang Project - Entry No. 99

high risk donor, n., a male homosexual

Origins: FDA, American Red Cross, U.S. Centers for Disease Control and Prevention (CDC), American Medical Association (AMA), etc. - For example, the American Red Cross will not accept blood donations from any male who has engaged in homosexual behavior after 1977 as it considers this a high risk behavior. (http://www.redcross.org/services/biomed/0,1082,0_557_,00.html)

Uses: Most major media outlets use this as a euphemism for gay men when talking about HIV and AIDS related topics. For example MSNBC, Washington Post, Fox News, etc.

Monday, November 17, 2008

Turn Offs

It takes a myriad of enticements to gain one new customer. It only takes one thing to go wrong to lose millions of them. Advertising is dangerous.



Walgreen's latest pamphlet gives a concise history of the company. When I discovered their heavy, early involvement in the medicine cap debacle that still plagues us today, they lost me as a customer. 1968 was a pivotal year, and Walgreens chose the wrong side.